We will help you develop a comprehensive business plan that outline your company's vision, mission, goals, target market, and strategies for success. We offer operational guidance, financial projections, budgeting advice, and assistance in securing capital through investors, loans, and grants.
We offer guidance from experienced entrepreneurs, coaching and mentors who will provide insights, advice, and support through the startup process.
Get assistance in developing marketing strategies, create a trustworthy brand, and execute marketing campaigns to establish brand presence. We create comprehensive marketing plans encompassing various channels such as digital marketing, social media, content marketing, advertising, and more. Our media marketing includes, radio, tv, billboards, magazine, podcasts, books and influencers.
We are here to assist you with business registration, obtaining necessary licenses, complying with local regulations, and understanding legal frameworks related to the industry.
Having access to funding options, financial projections, budgeting advice, and securing capital through investors, loans, and grants is something every brand should earn.
Get your brand and its identifiers registered and acquire trademarks with our help.
Crafting a brand strategy that aligns with your company's goals and values, while defining your brand's positioning, target audience, and unique selling proposition, can be daunting. Designing visual elements such as logos, color schemes, typography, websites, and brand guidelines to establish a cohesive and memorable brand identity is why we help businesses and entrepreneurs become visible.
Implementing and managing digital marketing campaigns, including search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing, is what we do.
We will help you manage your public relations efforts, crafting press releases, media outreach, and managing communication strategies to maintain a positive brand image.
Design, develop, and build sites and implement functionalities with our experienced team.
We will develop, design and program your business mobile app.
We provide marketing for Facebook, Instagram, LinkedIn, TikTok, etc., to promote products, services, or content. Functionalities to allow sharing engaging content, interacting with users, running targeted advertising campaigns, and analyzing data to reach and engage with a specific audience. The aim is to build brand awareness, drive website traffic, generate leads, and foster customer engagement through social media channels.
"I was told I had to do it the same way the old boys did it to succeed, they lied! Using the same process I used to grow an award winning music production & artist management company from scratch to millions in just 3 years, I grew Business Startup & Marketing and JWG Publishing from $125 to millions in 4 years, using the same process."
Dr. Joan Wright-Good is an accomplished International Speaker, Preacher, Business Coach, Best-selling Author, and Award-Winning CEO. Her expertise lies in empowering individuals to harness their gift, talent & purpose leveraging them into financial success. Born in Kingston, Jamaica, Dr. Joan overcame significant challenges throughout her life, the most recent was the loss of her spouse. Her remarkable journey began at the Maxfield Park Children's Home, a government-run orphanage, and led her to the pinnacle of success, including meeting the President of the United States in 2016 and being recognized for her outstanding achievements in business.
The ordained Minister of the gospel, also teaches from experience that wealth, wholeness, and salvation can be obtained without compromise. In her opinion, "it does not matter what we do on earth, if we do not have a biblical relationship with Christ, we will be unfulfilled and lost, but with Christ as the focus, we can be righteous and rich, ask Abraham, Job and Jacob."
Dr. Joan is the Founder and CEO of three thriving businesses, LuxCore Consulting (formerly Business Startup & Marketing Co,) established with a mission to empower ambitious individuals who have ingenious ideas but need assistance in building thriving businesses. At the second business, JWG Publishing House, she manages a team of 8 staff as they write and publish books and magazines for their clients. Both businesses are rated A+ by the Better Business Bureau. Dr. Joan recently launched Speaker ArticuHub to increase the number of minority speakers on main stages internationally. Throughout her career as a speaker, Dr. Joan has discussed topics such as healing relationships, financial growth, women's development, youth development, and all things business. She heads a 14 U.S. city, 10 country business tour formerly called the Good Life Global tour. If you are looking for a multifaceted, well-rounded, experienced speaker for your audience, look no further! As a Game Changer, Dr. Joan's deep understanding of business and sound biblical doctrine sets her apart. Her books are all bestsellers and are guides for entrepreneurs aiming for success and believers looking to mature in their faith as biblical believers.
Dr. Wright-Good recognition as a Business Game Changer by the White House in 2016 and as a corporate responsible CEO by the Wheatle Ball Association in 2019 shows her dedication to the business community. In addition to being honored by several corporations, private organizations, and government agencies, she has also received many awards. A number of media outlets have featured Dr. Wright-Good, including FORBES, Fox26 News, Sheen, Black Enterprise, RollingOut, The Tom Joyner Show, Huffington Post, Voyage Miami, CVM TV, The Gleaner, The Jamaica Observer, TVJ, BYTV Miami, iHeart Radio, Houston2Houston, Empower Magazine, MadameNoire, and more. Her compelling story of triumph over adversity, rising from the ashes of sexual and physical abuse, teenage pregnancy, and homelessness, serves as a poignant testament to God's grace. She firmly believes that "His purpose will always outweigh our pain."
Wright-Good holds a Bachelor's degree in Management Studies and Politics from the University of the West Indies (Jamaica). She holds a law degree (LLB) from the University of London. A Master's degree (MBA) from Kaplan University (USA), and a Doctor of Psychology in Biblical Exposition from Liberty University. Annually, the corporate responsible CEO assists aged-out orphans whose dream it is to attend college through the Maxfield Park Children's Home.
Business Awards:
“I never expected to have so many ‘Aha’ moments while taking Joan’s Business courses. Joan’s ability to listen to my needs and ability to understand exactly how I wanted to approach my book, is an example of great leadership. I’ve given her the nickname: “The intuitive coach”. She listens, she understands, she executes. She helped enhanced my vision by creating a clear blueprint guide which gave me the tools I needed to accomplish my book writing goals."
Best Selling Author
“I was stuck…I had written several books, but I didn’t know what to do next. Yes, there are tons of free resources online, but I know my needs. I needed someone with experience, someone relatable, patient, transparent and genuine. God led me to work with Joan Wright Good, CEO of Business Startup & Marketing Solutions, during my journey of publishing and marketing my book. I took her “Write my book” course and the rest is history as they would say. This article sums it up best!"
Author, The Untold StoryPiecing HER Together
Dr. Nancy Zentis is the founder and CEO of Institute of Organizational Development, offering OD Certification Programs in Organization Development, Leadership Development, Talent Management, and Executive Coaching.As a Global leader in the field of OD, Nancy is well-recognized for her accomplishments in the field of OD for over 30 years. However, in 2013 Dr. Zentis found herself needing the expertise of a millennial to assist with an influx of new demands from her OD students. although, she holds a Ph.D. in Organization Development from Capella University, a Masters in Human Resource Development and Business Management from Central Michigan, she knew she had to call the experts at BSMS . Not only did our students registration increase, IOD profits for that year and beyond was astronomical. The Marketing course along with the P&L course was amazing!
AWARD WINNING CEO, PRINCIPAL, Institute of Organizational Development
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